The Narcissism Epidemic
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Advance Praise for The Narcissism Epidemic

"The other night, when I was reading Twenge and Campbell’s excellent and timely new book, my husband was busy framing a fake Sports Illustrated cover with a picture of our 7-year old over the caption, 'Player of the Year.' The Narcissism Epidemic will hew close to the bone, rouse, and provoke many readers as it shines a spotlight on an important – and highly costly – trend in our lives. Rooted in hard data and illuminated with revealing anecdotes, stories, and solutions, The Narcissism Epidemic is both a pleasure and an education. But enough about this book. Let’s talk about me.”

— Sonja Lyubomirsky, Ph.D., author
The How of Happiness: A Scientific Approach to Getting the Life You Want

“This book is a must-read for anyone who is a parent, a relationship partner, in the workforce, in school, or on the job market. Like the fish in its water, we are often unaware that we are swimming in a narcissistic environment. Twenge and Campbell not only define narcissism but detail its antecedents, consequences, and underlying processes in a way that brings together so much of what one sees in modern Western culture. Grounded in research and peppered with media and anecdotal stories, The Narcissism Epidemic offers practical and much-needed solutions to coping in the age of entitlement.”

— Kathleen Vohs, Ph.D., University of Minnesota McKnight Land-Grant Professor and editor of
Self and relationships: Connecting intrapersonal and interpersonal processes


"The Narcissism Epidemic is filled with important, disturbing research detailing the alarming cultural focus on narcissism today. Drs. Twenge and Campbell hit the nail on the head as they reveal the unfolding of a serious social disease in which many people are unwittingly investing without awareness of the consequential disaster. These authors give logical argument and sound advice for those who are refreshingly more interested in who they are or become as authentic, caring people than how they look or present to the world. This resource will be very important for families, parents, teachers, and individuals who care about compassion, empathy, and emotional connection rather than the popular focus of ME, ME, ME!"

— Karyl McBride, Ph.D., author
Will I Ever Be Good Enough? Healing the Daughters of Narcissistic Mothers

"The Narcissism Epidemic is a must read. In our sorry age of inflated self-esteem, materialism, inflated grades, and celebrity mania this important book is an essential antidote to a culture spinning out of control. Filled with facts, fascinating examples, and written in a highly readable style, Twenge and Campbell's outstanding book shows how narcissism has been on the rise and has taken over almost every part of our lives. This book will be an important departure for our self-evaluation as a nation. It should be read by anyone interested in the future of our country and how we can rescue our culture from ourselves. An outstanding accomplishment by two people who truly care about the debacle of self-worship."

— Robert L. Leahy, Ph.D., author
Anxiety Free: Unravel Your Fears Before They Unravel You

"Phenomenal...The Narcissism Epidemic clearly and succinctly identifies the dangerous disease and the catastrophic ways it threatens our society and future, and reveals urgently needed solutions at every level. The chapter on parenting alone makes this book priceless and should be compulsory reading."

— Patrick Wanis, Ph.D., Celebrity Life Coach, Human Behavior & Relationship Expert, and author
How to Find Happiness


Editorial reviews

"The evidence Twenge and Campbell have compiled is compelling and appalling ... Twenge and Campbell marshal statistics, polls, charts, studies and anecdotes to assemble a complete picture of the epidemic's current state of contagion, brought on by the Internet, reality television, a booming economy, easy credit and other developments over the past decade. The authors dismantle the prevailing myths that have made us inclined to tolerate and event encourage narcissism: that it's a function of high self-esteem, that it's a function of low self-esteem, that a little narcissism is healthy, that narcissists are in fact superior, that you have to love yourself to be able to love someone else.”

The New York Times

"Twenge and Campbell, psychologists and authors of previous books on self-admiration, team up for a thorough look at a troubling trend that has broad cultural implications. They begin by chronicling changes in American culture that have brought us Botox, fake paparazzi, and MySpace. Twenge and Campbell distinguish between self-esteem and narcissism, drawing on scientific research, but focus on narcissistic personality traits among the normal population and cultural narcissism that goes deep into social values. The authors debunk myths about narcissism -- that it is necessary in order to be competitive and that narcissists are actually overcompensating for low self-esteem. While young girls had been hit hardest by the narcissism epidemic - with unrealistic notions of physical beauty -- the scourge has affected us all, witness Wall Street greed and the mortgage crisis with its overblown sense of materialism and entitlement. The authors argue that the nation needs to recognize the epidemic and its the negative consequences, and take corrective action. Individuals can start by practicing gratitude and parents can teach their children friendship skills, with the emphasis no others rather than self.”


"Twenge (Generation Me) and Campbell (When You Love a Man Who Loves Himself) argue that the U.S. is suffering from an epidemic of narcissism, as real and as dangerous as the more widely reported obesity epidemic. Although Christopher Laschıs 1979 bestseller The Culture of Narcissism identified the phenomenon, this book draws on far more extensive research findings to claim that one in 10 Americans in their 20s suffers from narcissistic personality disorder, a psychocultural affliction and unanticipated consequence of the emphasis placed on self-esteem and self-promotion in modern parenting and the media and fed by Internet social networking sites that reinforce an obsessive need for admiration and ego-enhancement. At times, the authors sound like old scolds, but they themselves are members of the Me Generation and support their generalizations with persuasive evidence, particularly data derived from surveying 37,000 college students. Suggesting that the current financial crisis is, in part, a consequence of the narcissism epidemic affords the book an unexpected up-to-the-minute dimension, and the authors conclude with a dash of optimism, positing that straitened circumstances might cure Americans of all ages of narcissism.”

Publishers Weekly

All Content Copyright © 2008, 2009 Jean M. Twenge and W. Keith Campbell. All Rights Reserved.